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Introduction to Big Data: Aligning Strategy, Analytics, and Operations

  • Level(s) of Study: Short course
  • Course Fee:

    Free when subscribed to FutureLearn

  • Start Date(s): On demand
  • Duration: 3 weeks, 2 hours per week
  • Study Mode(s): Part-time
  • Entry Requirements: More information

Introduction:

Many organisations invest in big data solutions but fail to fully capitalise on their potential, missing out on a true competitive edge. This three-week course from Å·ÃÀ¾ÞÈé Business School is designed to provide you with a strategic playbook to maximise the value of your big data investments.

You’ll be guided through the steps of creating a big data strategy, looking at how to establish an analytics capability that can scale as the business needs to change. Additionally, the course will guide you through the organisational impacts of implementing big data solutions, ensuring you can drive innovation and business success.

You’ll start by delving into the fundamental concepts of big data to gain a thorough understanding. Through interactive activities and engaging materials, you’ll discover the five Vs of big data and the challenges and opportunities they present for organisations.

Next, you’ll delve deeper into big data analytics. You’ll examine real-world examples of how big data adds value across various industries, from business and finance to healthcare and science. This exploration will arm you with the tools and techniques to develop strategic frameworks for leveraging big data effectively. You’ll also understand the best practices for building a data-driven organisation.

Finally, you’ll explore the organisational impacts of introducing big data solutions, including information governance, data quality, and security considerations. You’ll learn how to measure organisational performance and address ethical, privacy, and security issues associated with big data. By the end of the course, you’ll have the knowledge and skills to build and scale big data solutions effectively, driving value and innovation within your organisation.

Upon completing the short course, take the next step in your learning journey by exploring our online microcredential.

  • Following this course, you could go on to study a stackable microcredential and build towards a Postgraduate Certificate in Leadership and Management Practice.
  • NBS has been ranked in the Top 80 in the Financial Times Open Executive Education rankings 2024.

Course accreditation

We’re proud to be one of the 1% — the small proportion of business schools worldwide to earn the ‘Triple Crown’ of EQUIS, AACSB and AMBA accreditation.

We’re also one of the United Nations’ 47 global PRME Champions, leading the way in sustainable, responsible business education.

  • EQUIS Accredited Logo
  • AACSB Accredited Logo
  • AMBA logo
  • PRME Champrions ranking
  • The logo for Financial Times Executive Education 2024

What you’ll study

This course explores the fundamentals of big data and its impact across various industries. You’ll learn to develop strategies for leveraging big data, measure organisational performance, and address key issues like data governance, quality, security, and ethics.

Big Data and its Benefits

  • Welcome
  • Overview of big data concepts
  • Where big data can add value to organisations examples
  • Where big data can add value to organisations (strategy)

Creating a Big Data Strategy

  • Tools and techniques for developing a big data strategy
  • Setting up a big data analytics capacity

Operationalising Big Data Solutions

  • Organisational impacts of introducing big data solutions
  • Governance - ethics, privacy and security issues associated with big data

Entry requirements

This course is designed for middle or senior managers looking to develop big data solutions.

Fees and funding

This course is free when you sign up on the and complete the course within the 3 week specified period.

How to apply

This course is available via the FutureLearn platform —

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