Centre
Research Centre for the Creative Industries
Unit(s) of assessment: Art and Design: History, Practice and Theory
Research theme(s): Digital, Technology and Creative | Health Innovation | Safety and Sustainability
School: School of Art & Design
The Research Centre for the Creative Industries explores how a breadth of creative arts and disciplines can address local and global societal challenges.
Working with colleagues and partners from academia, industry, government and charities our research is characterised by a co-creation, collaboration and an interdisciplinary approach.
Our research is underpinned by industry standard facilities and expert technical staff. Our recently launched Digital Arts & Design building is equipped with the latest digital technologies including Virtual Production, Green Screen, Motion Capture and Foley studios. We are equipped with a variety of software for Virtual and Mixed Reality, games design, visual effects and animation. We also have separate flexible research labs for virtual, augmented and mixed reality immersive experiences.
In addition to the latest digital content creation technologies we have extensive workshops and practice-based studios enabling creativity in fine art; illustration; graphic design; design for theatre, film and TV; photography and filmmaking.
We have our own gallery spaces, are home to the Bonington Gallery and have strong partnerships with a wide range of local and regional arts and cultural organisations.
Our interdisciplinary research is focused in four key areas:
- Artistic Research
- Creative Practices, Methods & Analysis
- Connected Experiences
- Design Research
Our research is collaborative and we welcome enquiries from academics, industry and cultural partners.
Contact us
For more information about this Research Centre, please contact Richard Bibb at richard.bibb@ntu.ac.uk.
Related Research Groups
Design Research
The Design Research Group is a collective of interdisciplinary experts, who conduct research into design practice, tools and techniques and explore the use of design to channel technological developments towards more sustainable and equitable future for all.
Creative Practices, Methods & Analysis
Formed of practitioners, practice-based researchers and scholars concerned with creativity, the Creative Practices, Methods & Analysis research cluster is at the cutting edge of creativity at NTU. The cluster has an established track record for internationally leading research and collaboration.
Connected Experiences Lab (CXL)
The Connected Experiences Lab conducts applied, user-oriented research in innovative emerging digital technologies. We create novel applications that connect people in real and virtual worlds, including immersive technologies, artificial intelligence and tangible interaction.
Artistic Research
The Artistic Research Group at NTU is constituted by an interdisciplinary collegiate research environment with an ambition to continue to be at the forefront of innovation in artistic research processes.